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How can a video attract buyers and increase sales?

Why video ads are better in Android Devices
Today, video advertising is one of the most effective marketing tools. This is easy to explain: the information submitted through the video is absorbed much easier and there is more faith in it: people are more likely to trust what they saw with their own eyes than what they heard or read about.

In addition, neurophysiologists say that one optic nerve is 100 times thicker and 40 times faster than the auditory one !!! In other words, it's better to see once than hear a hundred times. We all know this from childhood.

The share of time that people spend watching online videos on the Internet exceeds the share of time spent reading the information there. Simply put, Internet users watch more video than read information. This is further evidence of the benefits of video advertising over other ways of delivering information.

Video today is a priority for all social networks: Facebook, YouTube, Instagram, VKontakte and even Odnoklassniki are constantly improving the possibilities of using video content. And all because users often watch it.

Let's be honest: Internet users are lazy. For them, it is preferable to click on Play and “swallow” the video than to strain and read. And if you also need to delve into ....

All this forced advertisers to use the video ad format more and more often.

Which video ads are more effective

To paraphrase a famous slogan: not all videos are equally useful. Video ads can sometimes hurt. Such punctures happened even with the largest world brands.

To prevent this from happening to you, you need to remember some nuances:

Quality . An advertising explainer video redleos(.com/video-production-services/ should be of high quality, beautiful, pleasing to the eye.
Target audience . It should be created for the target audience of consumers, and therefore - use the format and message that is understandable to her.
Music. It must be licensed (if you do not have rights to use the music, you can only show the video to relatives and friends)
Creative . The original and unusual video will be quickly noticed and remembered among the abundance of modern advertising.
Insight (to be effective, your ad must contain insight that encourages your target audience to come to you!)
02-17-2020, 05:11 AM
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